Google × USC IYA Industry Practicum

VOTR (for Google)

AI civic app concept for underrepresented voters

VOTR article on Proposition 33 in the simplified view
The same article in the detailed view
VOTR home screen with nearby ballot boxes and a daily questionnaire
Role
Design Strategist, led product design
Timeline
Nov 2024 (2-week sprint) · Los Angeles
Team
5 (USC IYA practicum team)
Tools
Figma

Story

What it is

  • An AI-powered civic engagement app concept to improve voting accessibility for underrepresented voters, especially first- and second-generation American citizens.
  • First- and second-generation Americans make up about 20% of eligible voters.
  • A practicum project commissioned by Google through USC IYA.

What I did

  • I led product design in a 2-week sprint, in a team of 5.
  • I ran user research and built a systems map of the voting journey.
  • I took low-fi concepts through iterations to high-fidelity Figma flows.
  • The flows include a Simplified and Detailed toggle on every article, AI cross-checks for neutrality, and comparisons with similar policies in the user's home country.

Result

  • I presented the flows to Josh Auffret, former Head of UX Programs and Operations at Google.

Visuals

VOTR Education screen explaining the electoral college and how to register
VOTR home screen with nearby ballot boxes and a daily questionnaire
VOTR profile with country of origin and topics of interest
Voting basics, a home screen with nearby ballot boxes and a daily question that tunes what the AI shows, and a profile with country of origin and topics.